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Essential information design

Posted on: June 14, 2020

One component of instructional design is information design. There are many aspects of information design and I use a short video to illustrate why information design is important.


Video source

After watching the news report about malware masquerading as a contact tracing app, you 1) know such malware exists, and 2) do not know exactly which two malware apps mimic the contact tracing app in Singapore.

Knowing something is good, but acting on what you know is crucial. Effective instructional design does not just focus only on content delivery, it is also about getting the learner to meaningfully apply knowledge.

Information design includes the sequencing and chunking of information so that each learner can negotiate that into knowledge. The video above lacks information on 1) what the names of the two malware apps are, 2) how to distinguish the authentic app from the fake ones, and 3) what to do if you have installed the fake app.

A precursor of any design effort is having empathy for the learner. It is about anticipating questions and answers from them. It is not about answering all possible questions. It is about addressing the most critical issues.

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