Another dot in the blogosphere?

When too little of a good thing is bad

Posted on: January 7, 2015

Yesterday I rambled on why too much of a good thing is bad. Today I reflect on why too little of a good thing is also bad.

42/365 - feeling low by jypsygen, on Flickr
Creative Commons Creative Commons Attribution-Noncommercial-No Derivative Works 2.0 Generic License   by  jypsygen 

Unlike mine, Steve Wheeler’s blog is always a quality read. That is why it is one of my must-have RSS feeds.

Using RSS is a bit old school. So is taking the trouble to comment on a blog entry.

Wheeler recently shared the number of views and comments his top five blog entries of 2014 generated.

I calculated the percentage of commenters over viewers to illustrate how rarely people bother to comment or reply.

  • No. 1: Learning first, technology second, 22 comments, 8602 views (0.26% comments)
  • No. 2: Flipping the teacher, 16 comments, 6082 views (0.26% comments)
  • No. 3: Education, schooling and the digital age, 07 comments, 5872 views (0.12% comments)
  • No. 4: Watch and learn, 00 comments, 5688 views (0% comments)
  • No. 5: Vygotsky, Piaget and YouTube, 20 comments, 5586 views (0.36% comments)

Perhaps a decade ago, an edublogger might be fortunate to get one out of a hundred readers to say something. Now an edublogger with a large following might settle for one in a thousand.

A few caveats to the numbers.

  • The number of comments might include Wheeler’s own replies, so the number of commenters might actually be lower.
  • The low percentages are also exacerbated by the high number of views. If the top post garnered 860 views (one-tenth of the actual readership), the percentage would shoot up to 2.6%.
  • Comments and conversations on the blog entries on other channels (Twitter, Facebook, email, etc.) might not have been included.

This illustration is with just one anecdotal case. But I think I have selected a good example of the phenomenon I am highlighting.

This is not a slight on Wheeler not drawing comments because most edubloggers do not write specifically for views or comments. They share because they care.

This is about readers and lurkers who do not give back by critiquing ideas. This is about taking ideas and running away with them without saying thank you. This is about a culture of mute consumerism.

Too little of good things like online civility, connections, and content co-creation are bad. So here is another thought: How well do cyber “wellness” programmes address that?

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