Another dot in the blogosphere?

Evaluating and appreciating talent

Posted on: July 21, 2014

One of my newfound favourites on YouTube is Brett Domino. He and his partner form the Brett Domino Trio band (and yes, there are only two of them).

Video source

BD appeared on my radar thanks to a Gizmodo post a short while ago. He spoof-taught us how to create a hit pop song. The video went viral, but I do not think that his channel has got as many new subscribers as he deserves.

I think that he is a rare combination of musical and comedic talent. But not everyone agrees.

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When the BD Trio appeared on Britain’s Got Talent five years ago, Simon Cowell did not appreciate his talent and was the first (and only) judge to buzz them out. He did not get what BD was trying to do. The audience seemed to get it. The other judges did and even had to explain it to Cowell.

There are many Cowells in the world today. They have narrow definitions of talent or worth. When they are the majority they drown out the views of the minority who think otherwise. Even if they are the minority, they have so much influence, possess veto powers, or claim to represent current norms that they get their way.

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Take BD’s video response to Airbnb’s recently redesigned logo for example (warning: Not for the prude or sensitive). BD was not the first to point of that the logo looked like genitalia. However, I think he quickly responded with a funny and catchy song. But how many people are going to laugh along and appreciate his talent?

Here is another example. Someone I know on Twitter expressed her frustration at having to show her O and A-level certificates as she moved to another job in the civil service. Most statutory boards and the civil service here prize paper qualifications seemingly at the exclusion of everything else. Almost two decades of teaching experience was not good enough.

That person was facing a Cowell form of evaluation. But I think that it is far more important to know what you are worth by your own reckoning, and if you find it necessary, find other measures.

The BD Trio has its likes and comments in YouTube. Owners of other forms of digital portfolios can collect and curate comments, critiques, and bouquets, and showcase them alongside processes and products of learning. I think these will be far more important and effective in the near future.

I have found this to be true for myself. I am leaving NIE at the end of the month. But I have found suitors despite not actively looking for a more permanent job. People know me from what I have shared at talks or online. My worth is not measured by my doctorate but by what value I bring to the table. That value is not theoretical in the form of school certificates but a living portfolio in the form of this blog and other digital artefacts.

So instead of waiting for the world to change, I suggest we see and be the change. We all have talent whether someone else values them or not.

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