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Shake and fold!

Posted on: May 4, 2012


Video source

How do you solve a first world problem that was a solution to a much simpler problem?

The simple problem: Wet hands after washing them in a public restroom. The solution: Paper towels. The larger problem: Paper wastage.

This short, funny, and useful TED talk shows us how to shake and fold to reduce paper towel use.

My takeaway is that sometimes a solution to a problem is not adding another person, resource, or element. The solution is a change in mindset or behaviour.

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